[I was enjoying my morning coffee at my escritoire from a second-hand store, when a loud bang from a model T startled my reverie, and in a paroxysm of terror I spilled coffee everywhere. In cleaning up the mess, I happened upon a small button on the underside of a cubbyhole, ingeniously sanded and painted to blend in with the surrounding material of the desk. Upon pressing the button, a secret compartment at the back opened up, containing an old cassette tape. The voice on the tape seems to me to be that of Slavoj Žižek, though the message and word choices seem totally different from his vernacular. Nor does it seem likely that PepsiCo would create a commercial as absurd as the one described. I…
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